There was once a boy who was said to be good for nothing.
No matter how hard he tried, it seemed as though he was certainly good for nothing at all. To add to this sad plight, the bullies teased him even more for two things: first, that he had no name; and second, that he had no father. Not that he still had a mother, for she has vanished a long time ago. But at least, it can be said, that he had some memories of her.

One day, this little boy takes off in an adventure of a lifetime that would help him discover the truth about himself and the world around him.
Together with his firefly friend, they would travel into magical places, meet extraordinary creatures and learn priceless lessons along the way. Will he be able to discover his name? Will he finally realize his true worth?

I can only assume that the target audience is adults who are still working through schoolyard trauma.